How a Black-Owned Business is Wiggin’ Out Dolls With Custom Units

August 14, 2024

August 14, 2024

Last Updated on November 1, 2024 by Successful Black Parenting Staff

Imagine this: a doll with hair so matted it’s beyond saving, until a creative genius steps in, grabs her tools, and gives that toy a fabulous new wig. Welcome to the world of Tia Dwana Collection, a Black-owned business where creativity meets culture, and dolls become more than just playthings—dolls become symbols of empowerment, diversity, and healing.

Collage of four images featuring realistic doll wigs created by a black-owned business. The central image shows a woman holding a doll with long, straight hair, while the surrounding images display dolls with various hairstyles, including voluminous curls, tight ringlets, and sleek pigtails. These wigs are part of a feature in successful black parenting magazine, highlighting the creative and empowering work behind the business.

It all started back in 2016. It’s a sunny day in Florida, but instead of soaking up the rays, a new mom is battling postpartum blues. Amid this struggle, she discovers an unexpected savior in wig-making. What began as reviewing wigs on YouTube quickly turned into something much more. The big brands didn’t immediately see the magic, but that didn’t stop her. With determination and a drive to take control of her destiny, she launched her own wig line. And just like that, Tia Dwana Collection, LLC was born on January 11, 2020.

Tia’s slogan says it all: “Transforming dolls, teaching children, providing comfort, and healing your inner child at the same time.”

Fast forward a bit, and this Black-owned business is booming. We’re talking thousands of lace wigs lovingly crafted for clients, a full line of hair care products, classes taught to aspiring wig-makers, ebooks packed with expert tips, and even a venture into ghost wig-making. But just when things started to feel routine, inspiration struck most unexpectedly.

A child’s doll, a bathtub, and a hair disaster of epic proportions started it all. The doll’s hair was ruined, but instead of tossing it aside, our creative entrepreneur had a light bulb moment. Why not make wigs for dolls? Enter COVID-19—time was suddenly abundant, and a surge of creative energy came with it. That’s when doll wigs became the next big thing, but these weren’t just any doll wigs. These were creations with a mission to do more than just style dolls—they were designed to teach, comfort, and heal.

Tia’s slogan says it all: “Transforming dolls, teaching children, providing comfort, and healing your inner child at the same time.” It’s about more than making dolls look good—it’s about making a meaningful impact. These doll wigs are a game-changer. They’re designed to help kids appreciate and understand different hair types, fostering empathy and respect for diversity. Imagine a little one learning to care for their hair—and their friends’ hair—just by playing with their dolls. These wigs are more than just fun—they’re educational tools that empower children to love and respect themselves and others.

For children and adults who experience hair loss or wear wigs themselves, these doll wigs offer a comforting connection. It’s a way to bring a bit of normalcy and joy to their lives, making these dolls not just toys, but companions in their journey. The wigs help children see their own beauty reflected in their dolls, creating a sense of belonging and pride.

Parents are embracing the doll wigs as an opportunity to create customs doll that looks just like their daughters.

Img 1494 1 on successful black parenting magazine

But here’s the best part: these wigs aren’t just for kids. Adult doll collectors, nostalgia seekers, and anyone looking to heal their inner child are finding value in these tiny transformations. There’s something profoundly healing about seeing a doll that looks just like you, or one that represents a cherished memory from childhood. Working on this project has rekindled a deep passion, touching lives in ways that go beyond just looks. It’s about connection, creativity, and culture—all wrapped up in one tiny, stylish package.

The future of this venture? It’s looking bright and full of potential. Tia has a dream to one day launch a full doll line, taking this creative journey to the next level. The goal is to continue bridging cultural gaps, teaching children to appreciate diversity, and offering comfort to those who need it most. Until then, the mission remains clear: keep creating, keep transforming, and keep making sure that every doll, child, and adult who encounters these wigs feels a little more seen, understood, and, of course, a lot more fabulous.

Ready to see the magic for yourself? Head over to Tia Dwana Collection and dive into a world where wigs are more than just hair—they’re a celebration of culture, creativity, and connection. This Black-owned business is on a mission to transform not just dolls, but the way we see ourselves and each other.


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